Health IT Marketing & PR Conference
April 6-8, 2016 - Location: Atlanta, GA

Join us for the 3rd annual Health IT marketing & PR event (HITMC) focused on healthcare B2B marketing. Early Bird Registration for HITMC 2016 is now open until November 30, 2015. Please drop us a note on our contact us page if you have any questions about the event or want to be notified of ongoing event updates.

Who Should attend?

  • Marketing Managers at Health IT Companies
  • PR Professionals at Health IT Companies
  • Health IT Digital Marketers
  • Marketing Focused Health IT Executives

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Program Schedule
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HITMC 2016 is happening April 6-8, 2016 in Atlanta, GA. Early bird registration for HITMC 2016 is now open, but will end on November 30, 2015. If you’d like to be kept up to date on all the conference details as they’re announced, let us know on our contact us page.

As soon as program is finalized, we’ll be announcing the full Health IT Marketing and PR Conference (HITMC) schedule along with the HITMC speakers. As in past years, you’ll see some of the leading thinkers in marketing and PR from inside and outside healthcare participating in HITMC 2016. This two day event will teach some of the latest trends, techniques, and tools in social media marketing, healthcare advertising, lead generation and nurturing, event public relations, blogging, search engine optimization (SEO), content marketing, influencing ratings, PR best practices, and much much more. Plus, we’re working to create beginner and advanced tracks along with new innovative hands on sessions.

We’re currently sorting through all the great submissions we received in the Call for Speakers and will be announcing the schedule once it’s finalized. Until then, check out last year’s schedule at a glance for an idea of what to expect. Plus, here’s a look at the general schedule for HITMC 2016:

Wednesday, April 6th, 2016
8:00 AM – 1:00 PM – Pre-Conference Workshops (*Separate registration required)
3:00 – Pre-conference Afternoon Meetup (Must be Staying at Conference Hotel to attend) – TBA
6:30 PM – Pre-conference Evening Meetup – TBA

Thursday, April 7th, 2016
8:00 AM – 5:30 PM – Conference Program
7:00 PM – 9:00 PM – Evening Social

Friday, April 8th, 2016
8:00 AM – 3:00 PM – Conference Program
5:00 – HITMC Foundation Dinner

*Breakfast and Lunch will be served on Thursday and Friday.

All of the conference will be held at the Loews hotel in Atlanta, GA.

Speaker Lineup
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Jared Johnson - Digital Healthcare Marketing

Jared Johnson

Digital Marketing Consultant

Jared Johnson is founder and principal of Ultera Digital, a Phoenix-based digital ...
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Michelle Boucher

Michelle Boucher

VP of Marketing, Medical Mastermind

Michelle Boucher is a veteran high technology marketing executive, and joined Medical ...
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John Lynn


John Lynn is the Editor and Founder of the nationally renowned blog ...
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Shahid Shah

Health IT Thought Leader

Shahid is an internationally recognized and influential healthcare IT thought leader who ...
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