Health IT Marketing & PR Conference
Early April 2017 - Location: Las Vegas, NV

Join us for the 4th annual Health IT marketing & PR event (HITMC) focused on healthcare B2B marketing. Registration for HITMC 2017 will open shortly. Please drop us a note on our contact us page if you have any questions about the event or want to be notified of ongoing event updates.

Who Should attend?

  • Marketing Managers at Health IT Companies
  • PR Professionals at Health IT Companies
  • Health IT Digital Marketers
  • Marketing Focused Health IT Executives

Register Now
Program Schedule
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UPDATE: Thanks to everyone who joined us for an incredible HITMC 2016.  We’re working hard on finalizing the venue and date for HITMC 2017 happening in early April 2017 in Las Vegas.  We hope you’ll be able to join us there.

HITMC 2016 is happening April 6-8, 2016 in Atlanta, GA. Registration for HITMC 2016 is open, but will end on March 17, 2016. If you’d like to be kept up to date on all the conference details as they’re announced, let us know on our contact us page.

We’re excited by the 2016 Healthcare IT Marketing and PR Conference program with over 42 sessions from leading healthcare IT marketing and PR professionals.  Over the 3 days of the conference, you’ll have an opportunity to learn the latest in content marketing, marketing automation, event marketing, healthcare Public Relations, branding, media relations, and much, much, more.  Plus, you’ll get to network with hundreds of others just like you.

Along with the full schedule below, we’ve created this easier to navigate and printable HITMC 2016 “Schedule-at-a-Glance”.

Here’s a look at the general schedule for HITMC 2016:

Wednesday, April 6th, 2016
8:00 AM – 1:00 PM – Pre-Conference Workshops (*Separate registration required that includes lunch)
3:00 – Pre-conference Yoga and Fitness Meetup (Costs $10 to attend if you’re not staying at the conference hotel) – Exhale Spa on 7th Floor of the Loews Atlanta Hotel  – Register Here
7:00 PM – Pre-conference Evening Meetup – Flip Flops Atlanta (First Drink’s On Us) – 1140 Crescent Ave NE, Atlanta, GA 30309  – Map  – Register Here

Thursday, April 7th, 2016
8:00 AM – 5:30 PM – Conference Program
7:00 PM – 9:00 PM – Evening Social at Loews Atlanta Terrace (14th Floor) – Sponsored by 300Brand

Friday, April 8th, 2016
8:00 AM – 3:00 PM – Conference Program
5:00 – HITMC Foundation Dinner (Invite Only)

*Breakfast and Lunch will be served on Thursday and Friday.

All of the conference will be held at the Loews hotel in Atlanta, GA.

Speaker Lineup
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Peter Ashkenaz - ONC PR

Peter Ashkenaz

Media Affairs Specialist

Peter Ashkenaz is Media Affairs Specialist for the Office of the National Coordinator for ...
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Heather Haugen - Xerox

Heather A. Haugen, Ph.D.

Managing Director, CEO

Dr. Heather Haugen is the CEO and Managing Director of The Breakaway Group, A Xerox ...
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Catherine Valyi

Catherine Valyi

Vice President of Marketing

Catherine Valyi is a seasoned marketing professional with over 25 years of experience in ...
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Christoph Trappe - Healthcare Marketing - Authentic Storytelling

Christoph Trappe

Director of Content Marketing and The Authentic Storyteller

Christoph Trappe (aka The Authentic Storyteller™)  is a career storyteller who has ...
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Jamie Davis - Health Care Marketing

Jamie Martin

Marketing & Communications Manager

Jamie Martin is the Marketing and Communications Manager for the Louisiana Health Care ...
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