Health IT Marketing & PR Community Conference

The 'occasionally remarkable' moments shouldn’t be left to chance! They should be planned for, invested in. They are peaks that should be built. And if we fail to do that, look at what we’re left with : mostly forgettable.
Dan Heath, HITMC19 Keynote Speaker

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HITMC (Health IT Marketing and PR Community) is a unique collaboration and kinship of Health IT marketers, a place to share best practices and ideas, to learn about how others are going to market in this busy landscape, and honestly compare results they are experiencing. HITMC connects me with likeminded professionals, and builds upon those key industry relationships - and truly has taught me be a better and more effective marketer.
Nancy Ragont, Senior Manager Vertical Marketing at Logicalis, Inc.
I was happily surprised by the HITMC's close-knit cooperative approach. Instead of competitors, we were mutually supportive PR and marketing professionals sharing and discussing with the joint goal of advocating health IT. You can't help but feel a reignited passion after such an experience.
Shana Tachikawa, Public Relations Specialist, Stoltenberg Consulting Inc
HITMC is the type of professional conference that is worth taking vacation time to go to. Each session provided valuable insights that I was able to take back and apply to my job right away. Usually you can expect maybe one good takeaway per session at a conference, but at HITMC each session had at least three. However, it wasn’t just the education and information that made the conference great, it was also the collaborative networking vibe. Not only did I learn a lot, but I also made a lot of great connections.
Patricia Dickerson, Digital Marketing Manager, NaviNet
Cut Through the Growing Noise

Hear from top notch B2B marketing speakers from inside and outside healthcare
"I've attended a bunch of conferences, but the HITMC conference is the most relevant conference for me and the work I do on a day to day basis as a healthcare IT PR professional. Plus, I was able to take many of the learnings back for my team."
Tara Auclair, Senior Marketing Communications Manager, Modernizing Medicine
HITMC is unlike any conference I’ve attended. If you’re looking for a fully immersive experience where you’ll learn just as much as you laugh, this is the conference for you! I arrived not quite sure what to expect. I left feeling inspired and part of a great tribe of people who are passionate about healthcare IT.
Monica Stout, Marketing Director at MedicaSoft
Digital is Changing the Game

Learn the latest in social media marketing, content marketing, PR, and more
Go Home with Practical Knowledge

Discover new techniques and improve your current methods
There's No One Right Way

Listen to debates over how to balance PR and marketing

Healthcare and IT Marketing Conference

April 17-19, 2019 - Location: Boston, MA

Join us for the 6th annual Healthcare and IT Marketing & PR event (HITMC) focused on healthcare B2B and B2C (Hospital and Medical Practice) marketing. Registration for HITMC 2019 is open. Please drop us a note on our contact us page if you have any questions about the event or want to be notified of ongoing event updates.

Who Should attend?

Healthcare Marketing Executives
Healthcare PR Professionals
Healthcare Communications Experts
Digital Healthcare Marketing Professionals

Sponsors

Program Schedule

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Healthcare and IT Marketing Conference Schedule

We’re excited to announce the 2019 Healthcare and IT Marketing Conference (HITMC)! We look forward to seeing everyone from the healthcare marketing community on April 17-19, 2019 in Boston, MA. Registration for HITMC 2019 is now open until April 1, 2019! If you’d like to be kept up to date on all the conference details as they’re announced or have any questions, let us know on our contact us page.

The 2019 Healthcare and IT Marketing Conference program is now available. We’re excited to have well over 40 sessions and 60+ incredible speakers at the 2019 conference. Plus, we welcome the return of the always popular unconference sessions along with an amazing keynote from Dan Heath.

Over the 3 days of the conference, you’ll have an opportunity to learn the latest in content marketing, marketing automation, event marketing, healthcare Public Relations, branding, media relations, and much, much, more. Plus, you’ll get to network with hundreds of others just like you.

The HITMC community and culture of sharing and support is something really special and unlike anything you’ll find anywhere else.

Here’s a look at the general schedule for HITMC 2019:

Wednesday
10:30 AM – 12:00 PM – Exclusive HITMC B2B Research to Drive Better Content
1:00 PM – 1:45 PM – First Time Attendee Meetup
2:00 PM – 5:00 PM – Conference Program
7:00 PM – Casual Evening Meetup Sponsored by Matter Health

Thursday
8:00 AM – 5:30 PM – Conference Program
7:00 PM – 9:00 PM – Evening Social Sponsored by SmartBrief

Friday
8:00 AM – 3:00 PM – Conference Program
3:00 AM – 5:00 PM – Fun Boston Activity
5:30 PM – HITMC Foundation Dinner (Invite Only)

*Breakfast and Lunch will be served on Thursday and Friday.

The full HITMC 2019 program details are listed below or you can download the HITMC19 Schedule at a glance or a PDF of the conference program.

Speaker Lineup

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Fred Bazzoli

Editor in Chief

As Editor in Chief, Fred coordinates Health Data Management’s editorial operations, with ...

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Marissa Salzone

Director of Marketing

Marissa Salzone, GreyCastle Security’s Director of Marketing, is a high-energy marketing ...

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David Tytell

Director of Marketing

David Tytell has a proven track record for building, managing, and monetizing websites. He ...

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Jenn Stoltz

Lead Digital Writer and Content Strategist

As Lead Digital Writer and Content Strategist for Cigna.com, Jenn Stoltz delivers ...

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Lori Uzzo

Communications Manager

Lori is dedicated to combining clear language and good design into a compelling message. ...

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Who Should attend?

Sponsors

Healthcare and IT Marketing Conference Schedule

About the Event

Recent Updates

Event Resources