Healthcare and IT
Marketing Conference

Outsourcing Healthcare Content Creation – #HITMC Twitter Chat Topics

Note: We’ll be hosting #HITMC Twitter chats monthly on the first Tuesday of every month. So, be sure to put it on your calendar.  Although, because of the early bird registration ended at nearly the same time, we moved this chat to the 2nd Tuesday this month (December).


We’re excited to share with you the 5 topics we’ll be discussing at our next Healthcare IT Marketing and PR Community (HITMC) Twitter chat. The chat will be held on Tuesday, December 8th, 2015 at Noon ET (9 AM PT). To participate, follow the #HITMC Twitter stream on your favorite Twitter tool and add #HITMC to all of your tweets.


This chat will focus on “Outsourcing Healthcare Content Creation” and is hosted by John Lynn, Founder of Healthcare Creative, Healthcare Scene, and organizer of the HITMC conference.  In this chat we’ll talk about outsourcing the creation of content for your marketing efforts.  For the purposes of this chat, we’ll use content in the broadest sense possible as it will include: whitepapers, blog posts, webinars, tweets, infographics, videos, ads, etc etc etc.


Now for the 5 topics we’ll be discussing:
1. What types of content should you consider outsourcing?  Why?


2. How do you ensure that you get high quality content when outsourcing?


3. Are there companies you use to outsource your content?  If you don’t outsource, why haven’t you?


4. How does the cost of outsourcing your content compare to doing it all in-house?


5. Share some examples of content that you outsourced (good and bad welcome).


Bonus: Is outsourcing healthcare IT content different than other industries?  Why or why not?


We hope you’ll be able to join us for the Health IT Marketing and PR community chat. We do the #HITMC Twitter chat monthly on the first Tuesday of each month:
January 5, 2016
February 2, 2016


We’ll also be live on Blab during and after the #HITMC chat if you want to join us to chat on video (or listen to us chat on video if you prefer) about what’s being said on Twitter. You can watch on blab or in the embed below.
Note: Blab has been discontinued.