Healthcare and IT
Marketing Conference


Bob Waddell
Vice President

Bob leads the healthcare strategists at hippo, a healthcare marketing consultancy with full-service capabilities based in Kansas City. He has worked for both big and small agencies in Cleveland, Omaha, and Kansas City. At hippo, he gets to focus specifically on his passion for healthcare marketing. Bob has built a wealth of experience with numerous for-profit and nonprofit health systems and community hospitals across the country. He is a member of the Society of Healthcare Strategy and Market Development and has served on several committees within the organization in addition to being a featured speaker at SHSMD Connections 2016.