Healthcare and IT
Marketing Conference


Chris Langathianos
Vice President of Brand Strategy

Chris’s career started with a number of years leading marketing efforts for world class footwear brands like Saucony, Keds and Sperry Top~Sider, overseeing everything from elite athlete and event sponsorships to advertising campaign development to trade show and retail initiatives. After several years in the B2C / B2B (wholesale) world of footwear, he started his own creative and brand strategy agency, H-Lang Brand Development, and continued to work within the footwear market as well as the professional services and hospitality verticals.


In 2011, Chris joined Aloft Group working with clients like FujiFilm Medical, Warner Brothers (“The Wizard of Oz”) and Thomson Reuters. In 2017, he oversaw the rebranding of our Aloft Group into Brandigo Global, following a merger with AdSmith/China, a Shanghai-based marketing communications firm. Recently, Chris was responsible for the award-winning (Transform North America Awards) renaming, rebranding and positioning of the $2.7 billion merger and acquisition of MedAssets & Precyse into the new corporate entity, nThirve (