Healthcare and IT
Marketing Conference


Eric Meerschaert
Executive Director of Strategy

Eric Meerschaert is StudioNorth’s Executive Director of Strategy. His background includes SVP of Global Marketing for a billion-dollar software company and an Engagement Manager at McKinsey. What may be most relevant for our discussion today is – during the 2008 financial crisis Eric served as President of a large software firm and he successfully worked with and led his team, actually to implement, some of the ideas he’s going to share today. Ideas, that helped them beat their revenue goals during the recession. He’s glad to be a part of virtual HITMC and open to share any of his experience and knowledge and hopes that our session may help all of you.