Healthcare and IT
Marketing Conference

Speakers

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Melanie Hilliard
Senior Marketing Consultant

Melanie is an accomplished marketing professional with 20+ years of experience, the last 12 of which have been spent in the health IT industry with CHIME, HL7, and NextGate.

 

Having lived the day-to-day, she is well-versed in corporate branding, marketing strategy, content development, trade show planning, and more. She also teaches courses on blogging, email marketing, the rise of content marketing, and the use of images on social media for the social media and e-marketing certificate programs at Washtenaw Community College in Ann Arbor, Michigan. In her spare time, she enjoys photography, reading, listening to podcasts, and traveling the world with her husband (although that appears to be on hiatus for the time being).

 

Melanie earned a BS in communication studies from Northwestern University and an MA in communication studies from California State University Northridge.