Healthcare and IT
Marketing Conference


Tim J. Busche
President & CEO

Tim is a strategic marketing and sales executive with 25 years of experience including the past 17 years focused on the healthcare industry, including leadership positions at J&J’s wellness subsidiary (HealthMedia), and Truven Health Analytics (Medstat). Tim has more than a decade of experience working on both the client side as well as the advertising agency side of the business. Tim has a BA in Marketing from the University of St. Thomas and an MBA with Distinction from the University of Michigan. Throughout his career, Tim has demonstrated a unique ability to drive disruptive innovation with a unique analytic approach, deep domain expertise, relationship building, and a passion for applying marketing to address the most pressing challenges in healthcare.